Code for sustainable business

Posted by on giu 28, 2010 in Resources | 0 comments

Major EU retailers, including Tesco, Ikea, C&A, Marks and Spencer and Carrefour, have signed up to a voluntary code of conduct seeking to reduce their environmental footprint on issues ranging from energy use to sustainable sourcing of raw materials.

With the launch yesterday (24th June) of the ‘code for environmentally sustainable business‘, leading retailers have committed to a set of principles and measures aimed at reducing their environmental footprint in six key areas including the sustainable sourcing of specific products and improving resource efficiency in stores as well as ‘optimising’ transport and distribution.

There is also a focus on better waste management practices and improving communication to consumers.
The voluntary code was established to mark the first anniversary of the Retail Forum, which was set up last year by the European Commission and the European retail sector as part of their drive to promote more environmentally sustainable consumption patterns.

Sir Terry Leahy, Chief Executive of Tesco PLC and President of the European Retail Round Table said:

“In the year since the launch of the Retail Forum, we are pleased with the significant progress we have made: the huge numbers of changes that are being made in stores, in our distribution systems, with our suppliers, with NGO partners and of course customers.  Today, we are taking a next step with the launch of the Code.  We know we have more to do and I am confident that the implementation of this Code will help us to do so. This is a great example of the creation of a mass movement in green consumption working in practice.”

Retail Forum members include Carrefour, C&A, Delhaize, Ikea, Marks and Spencer and Tesco, as well as federations like EuroCommerce and the European Retail Round Table (ERRT).
Addressing the forum, Environment Commissioner Janez Potočnik said retailers were in a key position to promote more sustainable consumption on several fronts − through their own actions, their partnerships with suppliers and their daily contact with consumers.
Retailers are bridges between consumers and producers and they influence purchasing decisions, he added, calling on business leaders to give ‘greener marketing’ a try.

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